Privacy Policy

Welcome to KeraBiotics! Your privacy and trust are important to us. This Privacy Policy explains how KeraBiotics ("we," "us," or "our") collects, uses, discloses, and protects your personal information when you use our products, services, website, or app. By accessing or using KeraBiotics, you consent to the practices described in this policy.

1. Information We Collect

A. Information You Provide Directly:

• Account details: name, email address, date of birth (for age verification), shipping address, payment information
• Order history, product preferences, subscription settings, support requests, feedback, or survey responses
• Hair & scalp preferences (optional): concerns, goals, hair type, scalp condition, or lifestyle information you choose to share
• Assessment data (optional): results from hair health quizzes, scalp analyses, or wellness questionnaires
• Content you submit: reviews, before/after photos (with consent), testimonials, community posts, or communications

B. Information Collected Automatically:

• Device and usage IP address, browser type, operating system, pages visited, time spent, clickstream data, referral URLs
• Cookies and similar technologies: see Section 7 below
• Analytics aggregated usage patterns to improve service performance, personalization, and user experience

C. Information from Third Parties:

• Payment processors, shipping carriers, or fulfillment partners (as necessary to complete transactions)
• Marketing or analytics partners (as permitted by law and your consent)
• Social media platforms, if you connect or interact with KeraBiotics through those services

2. How We Use Your Information

We use the information we collect to:

• Process orders, verify eligibility, and fulfill purchases or subscription deliveries
• Create, manage, and secure your account and hair health preferences
• Communicate with you about order status, product updates, restock alerts, educational content, security notices, or support inquiries
• Personalize your experience and recommend relevant products, articles, or routines based on your hair goals
• Analyze usage trends, troubleshoot issues, and enhance service quality, security, and product development
• Comply with legal obligations, prevent fraud, and enforce our Terms of Service

3. How We Share Your Information

We do not sell your personal information. We may share your information only in the following circumstances:

• With Your Consent: When you explicitly authorize sharing for a specific purpose (e.g., sharing before/after photos for marketing)
• Service Providers: With trusted third-party vendors who assist us in operating KeraBiotics (e.g., payment processing, shipping, hosting, analytics, email marketing, customer support), under strict confidentiality and data protection obligations
• Legal Requirements: If required by law, regulation, subpoena, court order, legal process, or governmental request; or to protect the rights, safety, or property of KeraBiotics, our users, or the public
• Business Transfers: In connection with a merger, acquisition, sale of assets, financing, or bankruptcy, where user information may be transferred as a business asset (with notice to affected users)

4. Hair Health & Sensitive Data

If you choose to share hair concerns, scalp conditions, photos, or wellness-related information:

• It is used solely to personalize recommendations, improve content relevance, and support your hair health journey
• We implement enhanced safeguards to protect this sensitive data
• Photos or testimonials are only used for marketing with your explicit, revocable consent
• You may update, opt out of sharing, or request deletion of such data at any time via your account settings or by contacting us

5. Data Retention and Deletion

We retain your personal information only for as long as necessary to:

• Provide the service, fulfill orders, and manage subscriptions
• Comply with legal, tax, accounting, or regulatory obligations
• Resolve disputes, enforce agreements, and protect our rights

Inactive account data and temporary logs may be automatically deleted after a specified period. You may request deletion of your account and associated personal data by contacting us at support@kerabiotics.com, subject to applicable legal retention requirements.

6. Your Rights and Choices

Depending on your location, you may have the right to:

• Access, correct, update, or delete your personal information
• Object to or restrict certain processing of your data
• Withdraw consent (where processing is based on consent) without affecting prior lawful processing
• Request a copy of your data in a structured, machine-readable format (data portability)
• Opt out of marketing communications (via unsubscribe links, account settings, or by contacting us)

To exercise these rights, please contact us at support@kerabiotics.com. We will verify your identity and respond in accordance with applicable law and within required timeframes.

7. Cookies and Tracking Technologies

KeraBiotics uses cookies, web beacons, pixel tags, and similar technologies to:

• Remember your preferences, login status, and shopping cart items
• Analyze traffic, usage patterns, and campaign effectiveness
• Deliver personalized content, product recommendations, and educational resources
• Improve service performance, security, and user experience

You can manage cookie preferences through your browser or device settings. Please note that disabling certain cookies may limit functionality, personalization, or access to certain features of the service.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, alteration, disclosure, loss, or destruction. These include encryption, secure payment processing, access controls, secure development practices, and employee training. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

KeraBiotics is not intended for children under 18 years of age. We do not knowingly collect personal information from individuals under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at support@kerabiotics.com so we can investigate and take steps to delete such information.

10. International Data Transfers

If you access KeraBiotics from outside [Insert Your Primary Jurisdiction, e.g., the United States], please be aware that your information may be transferred to, stored in, and processed in [Insert Jurisdiction], where our servers, affiliates, and service providers are located. We ensure appropriate safeguards are in place to protect your data in accordance with this policy and applicable law, including Standard Contractual Clauses or other approved transfer mechanisms where required.

11. Changes to This Privacy Policy

KeraBiotics reserves the right to update or modify this Privacy Policy at any time. When we do, we will post the revised version on this page with an updated "Last Updated" date. For material changes that affect your rights or how we use your data, we may provide additional notice via email, in-app notification, or prominent website notice where required by law. Your continued use of KeraBiotics after such changes constitutes acceptance of the updated Privacy Policy.

12. Contact Us

If you have any questions, concerns, requests, or complaints regarding this Privacy Policy or our data practices, please contact us at:

Email: support@kerabiotics.com
Website: [www.kerabiotics.com/privacy\]

Data Protection Officer (if applicable): [dpo@kerabiotics.com]